Leave a Message

Thank you for your message. We will be in touch with you shortly.

Explore Our Properties
Background Image

Thinking About Selling Your Home? See Exactly How I Market Properties and Position Them for Strong Results

What actually makes a listing stand out, attract buyers, and sell for the strongest possible price
Christine Hancock  |  January 23, 2026

Thinking about selling your home?

Before you pick a price.
Before you sign a listing agreement.
Before you trust anyone with your biggest asset 

West Loop Real Estate Expert: What Sets My Approach Apart

You should know how your home will be marketed.

Not vague promises.
Not buzzwords.
A real plan.

That’s why I created a digital seller presentation that walks you through exactly how I position properties for strong results in today’s market.

Here’s a preview of what that strategy looks like.

Marketing Is Not a Checkbox

Putting a home on the MLS is the easy part.

The real work happens before the listing goes live.

That includes
Strategic pricing based on real buyer behavior
Positioning your home against current competition
Timing the launch to maximize attention
Creating urgency from day one

Homes that sell well are not accidental.
They are engineered.

Every Listing Starts With Strategy

No two homes are the same.
And no two sellers have the same goals.

Some want top dollar.
Some want speed.
Most want both.

“Getting the Least Amount for Your Home”

My process starts with understanding
Your timeline
Your risk tolerance
Your market position
Your net goals

Then I build a plan around your priorities.
Not a one size fits all approach.

Presentation Matters More Than Ever

Buyers shop online first.
If your photos stop the scroll, you win.

If they don’t, you lose attention instantly.

That’s why I invest in
Professional photography
Thoughtful staging guidance
Floor plans and visuals that tell a story
Compelling property descriptions that speak to buyers

Your home gets one first impression.
I make sure it counts.

Distribution Is Where Most Listings Fall Short

Marketing is not just about creating great content.
It’s about putting it everywhere buyers are looking.

That includes
MLS optimization
Targeted digital exposure
Social media distribution
Email campaigns
Direct outreach to agents with active buyers

“Should You Really Have an Open House Sign in Front of Your Home?

Your listing is not waiting to be found.
It’s actively pushed into the market.

Pricing Is a Strategy Tool

Price is not just a number.
It’s a signal.

The right price creates urgency.
The wrong price creates doubt.

I use real data, recent comps, and buyer behavior to position your home where it attracts attention instead of sitting.

The goal
Strong interest
Multiple showings
Leverage in negotiations

“Is the agent who suggests the highest list price, the best agent?

That’s how strong results happen.

Transparency From Day One

You should never wonder what your agent is doing.

My digital seller presentation shows you
The full marketing plan
The timeline
What happens before, during, and after launch
How offers are handled
How negotiations are managed

No mystery.
No guessing.

Just clarity.

Want to See the Full Strategy?

If you’re thinking about selling, even casually, reviewing a real marketing plan can change how you look at the process.

You don’t need to be ready today.
You just need to be informed.

Check out my digital seller presentation and see exactly how I market homes and position them for success.

Sell Your Home With Me

Strong results start with the right strategy.

 

 

REAL ESTATE INSIGHTS

Recent Blog Posts

Follow Us On Instagram